Rediff just announced their Q2 (quarter ending Sept 30 2007) earnings report. Some key highlights:
* Revenues for quarter totaled $7.86 million, increase of 18% YoY
* Indian online revenues totaled $5.73 million, an increase of 22% while US publishing revenues totaled $2.13 million, increase of 9%
* Although revenue shot up, net income was $0.89 million as compared to $1.5 million for the same quarter last year – about 40% drop
* # of registered users reached 59.8 million – a 25% increase compared to last year
* 190 companies advertised on Rediff. Top 10 of those contributed 45% of the online revenue, compared to 57% last year.
The company is currently beta testing Rediff Language Search in 8 Indian languages. Users will be able to search in the language of their choice using this service.
via release
Perhaps someone ought to dig updata on how many of these advertisers are mainstream versus pure online businesses.
I often see ads from DELL, HP, Auto Makers. No idea how much of the online ad business is coming from these guys. I don’t see much in the Entertainment vertical.
Google’s self-serve AdSense has been gaining traction with online businesses and again is missing mainstream advertisers.
- Santosh
Most of the online ads seen are from the travel, matrimony, jobs trio. Recently, I have noticed universities like Symbiosis and Pearl advertise.
Online advertising still has some catching up to do in India with only 190 companies trying to advertise on Rediff.
I have not seen any posting from you lately? I miss the steady stream of news/deals from you…
Hi
Inidian startup coverage sites are here
Thanks
Prashanth
http://cdprashanth.blogspot.com/2007/12/indian-startup-coverage.html