[...] In an earlier post, I mentioned about ITC’s e-Choupal initiative – the largest IT initiative by a corporate entity in rural India. The initiative consists of setting up an Internet kiosk in villages. Farmers can logon to the site to order high quality agri-inputs, weather forecasts, best farming practices and also find out the best market prices for their crops. The initiative covers 38000 villages, empowering about 3.5 million farmers. [...]