Indian traffic to social networking sites increased by 51% year over year with about 19 million visitors to social networing sites in December 2008.
Orkut still tops the list with a total of 12.8 million visitors and a Y-o-Y change of 81%. Facebook came in second with about 4 million visitors but Y-o-Y at about 150%. hi5 witnessed the biggest Y-oY gains with about 182% increase in traffic.
Apne homebread social networks iBibo and BigAdda didnt fare so well, which each seeing a Y-o-Y decline of 50 % and 25% in number of visitors.
via Comscore
BigAdda and other Indians should understand that just including Amitabh blogs and simply copying western concept will not help. They need to be genuinely innovative!!!!!!!
Rabi,
I’ve been saying the same thing since a long time now:
http://www.startupdunia.com/india-social-networking/amitabh-blogs-on-bigadda-what-a-shitty-gimmick-from-bigadda-902
Minglebox seems to have dropped off the chart. Or, probably unfair to count them among the pure social networking guys now.
I checked Alexa for Minglebox and a comparison with Bharatstudent.com shows the long climb ahead for Minglebox in their new avataar.
Ibibo actually lost visitors.. will be tough for them as well. Ibibo and MB were the stars a year back. Scary!
98% of content on SNS is rather silly such as games, email forwards, make money online referrals, spammers, etc. I have seen very few communities making real good use of the “network”.
However, the brightest subtext is that internet businesses will see an exponential growth. Most of the people on SNS are teenagers. Few years later, these people are gonna transform into “adults”, gain purchasing power and this will directly fuel the growth of online businesses.
Rohan,
I do see a lot of folks using FB and Orkut to keep in touch, especially with long lost contacts like school / college classmates etc.
totally agreed
check out http://www.yoyoindia.com. It is a new social networking site and community platform offering clutter free environment and a rich user interface.