Stats and Numbers

3
Aug 09

Urban school kids in India hooked online

As per a survey of Indian school children conducted by TCS, majority of school kids in ubran areas are pretty active online.

Some highlights from the survey:

* 63% of urban students spend over an hour online daily
* 93% are aware of social networking
* Orkut and Facebook are most popular online destinations
* 46% use online sources to access news; TV, Newspaper users at 25%
* 62% have a personal computer at home
* 1 in 4 students own lap-tops in metros; 2 of 3 own music players
* IT and engineering remain overwhelming popular career choices
* Media & Entertainment, Travel and Tourism are emerging careers
* USA, UK top list of international destinations for higher studies

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Stats and Numbers1 comment


24
Apr 09

Political parties ad spend likely to be Rs 800 crores

As per a story in ET, the ad spend by Indian political parties in the recent elections is pegged at around Rs 800 crores. Mind you, this is just the ad spend in media – doesnt include other costs like campaigning, travelling etc. etc..

Cant help but say WTF !!!

If only a fraction of this wealth could be used for really worthwhile causes……




Stats and Numbers9 comments


30
Mar 09

State of the Internet in India

Akamai recently released their latest State of the Internet quarterly report (last quarter 2008).

Here’re the stats related to state of Internet in India:

% of Attack Traffic originating from India: 1.16%

Number of unique IP addresses: 2,629,923

Unique IP’s per capita: <0.01

Average Internet speed: 772 KBps

% above 5MBPS connections : 0.6%

% above 2 MBPS connections: 3.7%

% below 256 KBPS: 26%

As you can see below, the stats havent changed significantly as compared to the last figures reported in the 2nd quarter 2008.

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India broadband / Stats and Numbers10 comments


17
Mar 09

28% of Indian mobile users accessed the Internet

While reading a story on digital marketing in India, came across a few interesting bits:

  • As per a study conducted by Nokia India and TNS India, Indian mobile users accessed Internet for 2.4 day a week as compared to 2.7 days a week via a PC
  • 28% accessed Internet as compared to 26% via PC’s
  • Internet advertising in India grew by 45%  in 2008 to touch Rs 363 crores (1.7% of the advertising pie)
  • Internet advertising in India is projected to grow at 25% in 2009

via Livemint




India Online Advertising / Stats and Numbers12 comments


18
Dec 08

Indian entrepreneurs confidence index

As per a perception study done by KPMG and TiE, ‘”Entrepreneurial India”, the Indian entrepreneurial community is pretty optimistic about entrepreneurship in India. On a scale of 1 (lowest) – 5 (highest), entrepreneurs have rated India at a 3.31.  At a state level, Andra Pradesh received the highest rating of 4.14.

The study comprised of a survey of about 1000 entrepreneurs to evaluate their perception of the ecosystem across various factors like finance, government issues, infrastructure, manpower issues etc.  Finance, Infrastructure, followed by manpower emerged as the three most important factors for fostering entrepreneurship.

via here

Incidentally, there’s another document out there, but I’m guessing its an earlier version of the same study.




Entrepreneurship / Stats and NumbersNo comments


1
Dec 08

India has 81 million Internet users

As per figures released by the Internet Governance Forum, which meets at Hyderabad on Dec 3rd, India has 81 million Internet users. India ranks fourth in the world in terms of Internet users and US, with 220 million Internet users, tops the world.  China, with 210 million users, comes in a close second.

It seems that estimating the number of Internet users in India is pretty much like using a magic 8 ball. Shake the ball and chances are that every other time, you might just get a different number. Yipee !!

via ET




India broadband / Stats and Numbers1 comment


26
Nov 08

India had 2.6 million Internet connections in 3rd Quarter

Akamai released its ‘State of the Internet’ quarterly report, which indicates that India had 2.6 IP addresses in Q3, registering a 23% growth.

Key highlights of the report:

  • India ranked No. 20 in terms of number of observed IP addresses with 2.6 million connections. In Q3, the growth in IP addresses was 23%
  • In comparison, China had 38 million and Unites States had 109 million unique IPs, while being ranked at No. 2 and No. 1 respectively
  • India ranks a low No. 153 in terms of number of IP addresses per capita, with 2.3 unique IPs per thousand people
  • In comparison, China had 30 unique IPs per thousand people and United States had 360 unique IPs per thousand people, while being ranked at No. 94 and No. 6 respectively
  • The percentage of Internet connections from India with speeds above 256 Kbps was at 74%, indicating gradual shift from dial-up speeds to high speed connectivity
  • The percentage of Internet connections from India with speeds above 2 Mbps was at 5%, growing 16% compared to Q2
  • In comparison, China had 4.3% connections above 2 Mbps and United States had 64% connections above 2 Mbps
  • India ranked 12th in terms of global attack traffic origination in Q3, contributing 1.6% to observed global attack traffic – last quarter India was ranked at 15th

You can read the entire report here.




India broadband / Stats and Numbers1 comment


25
Nov 08

Mumbai tops eBay India traffic

eBay India has launched a Census guide for India. As part of the effort, they’ve launched a mashup listing the top Indian cities that drive traffic to eBay India remixed with data for that city. For instance, Mumbai was the top traffic driver to eBay India and the top items sold were Diamonds, handsets, USB MP3 players, stamps etc.

 

USB Drives emerged as the top selling item on eBay India. IT hubs of AP, Kerala, Maharashtra, TN and Karnataka were the most wired states with the maximum number of towns where Indian ecommerce originates.

via ET




Internet / Stats and Numbers2 comments


24
Nov 08

India accounts for 2nd largest traffic for LinkedIn

I always knew that LinkedIn was popular in India because a lot of my LinkedIn contacts (from India) always seemed hyper active — making new connections, updating profiles etc.

But I was surprised when I found that India actually accounts for the 2nd highest traffic to LinkedIn just behind US.  Take a look for yourself:

 

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Stats and Numbers1 comment


15
Oct 08

Metrics for Online Gaming sites in India

Here’re some metrics for online gaming sites in India:

Reach: 27.4%

Total Unique Visitors: 8,295,000

Average minutes per visitor: 45.4

Average visits per visitor: 4.3

India ranks lowest in terms of popularity of online gaming websites in the APAC region. Additionally the ‘average visits per visitor’ metric also seems to indicate that number of “repeat visitors” is incredibly low as compared other APAC countries.

via release




India Gaming / Stats and Numbers4 comments