Entrepreneurship

26
Jan 09

Internet Entrepreneurs – Make something People will buy

I stumbled upon a really interested post over the weekend and thought I’d share it with you guys.

Sachin Rekhi, product manager @ Imeem says that instead of building simply based on “What People Want” (the motto preached by Paul Graham of Ycombinator fame), you should build based on  “What People Want” and “What people will Buy“.

If you think about what this means, it fully encompasses the original statement. In order to make something people will buy, you first have to make something people want. But now making something people want is a necessary, but insufficient condition. You have to take it to the next level and make something people find compelling enough to buy.

&&

We’ve seen a lot of innovation in the last 5 years on product, but limited innovation on the monetization front. I hope with the current flight to revenue, quality, and sustainable businesses, we start to see real creativity in the business models and monetization methods that drive web businesses.

You can read the entire post at Sachin’s blog.




Entrepreneurship4 comments


8
Jan 09

How to network at startup events

There’s a good lineup of Indian startup events this month. You have HeadStart, Proto etc. Assuming that you are attending the event, how can you get the maximum benefit of attending these events ?  I’ll briefly try to highlight how you can network effectively at some of these events.

The number one goal for people to attend these events is networking. It doesnt matter whether you are an attendee, event organizer, speaker, panelist, entrpreneur, media etc., you will be networking at these events. And if you arent, then you should just stop attending these events. Because if you are not networking, you are simply wasting your time, money and energy at these events. Might as well watch some TV at home.

But networking is very personality driven and for several folks, networking doesnt come naturally. Lots of people are simply shy and apprehensive of approaching strangers and starting a conversation. Making small talk is difficult for many people and the awkwardness simply shows.  “Aise kaise kisi se bhi jaake baat karu ? Aur kya baat karu ? “. If you ever have gone through such thoughts, then dont worry, you arent alone.  But more than seeking solace in the fact that there are others in the same boat, you should try to work on developing your networking skills.

Continue reading →




Entrepreneurship4 comments


6
Jan 09

Workshop on Marketing for Techno Entrepreneurs

NEN is organizing a workshop on marketing for Techno Entrepreneurs.

One weakness which has come out time and again is that these start-ups are very weak in understanding the importance of marketing.

This workshop is being organized to address this special need. The workshop will briefly elaborate on the basics of marketing on the first day, and will subsequently address specific issues, which are of prime concern to young technology start-ups, so as to help them decide the right marketing approach and strategy.

The workshop is a 2 – 1/2 day event being organized at IIT Bombay from Jan 13th – Jan 15th. The course fee is Rs 2000/- which includes lecture notes, refreshments & lunch. Startups affiliated with an incubator or NEN can avail a discount of Rs. 1000.

For online registration, visit:

http://ekalavya.it.iitb.ac.in/eOutreachHome.do

Last date for registration: 9th January, 2009

Also review some of the other events in January on my blog’s sidebar.




Entrepreneurship / EventsNo comments


18
Dec 08

Indian entrepreneurs confidence index

As per a perception study done by KPMG and TiE, ‘”Entrepreneurial India”, the Indian entrepreneurial community is pretty optimistic about entrepreneurship in India. On a scale of 1 (lowest) – 5 (highest), entrepreneurs have rated India at a 3.31.  At a state level, Andra Pradesh received the highest rating of 4.14.

The study comprised of a survey of about 1000 entrepreneurs to evaluate their perception of the ecosystem across various factors like finance, government issues, infrastructure, manpower issues etc.  Finance, Infrastructure, followed by manpower emerged as the three most important factors for fostering entrepreneurship.

via here

Incidentally, there’s another document out there, but I’m guessing its an earlier version of the same study.




Entrepreneurship / Stats and NumbersNo comments


15
Dec 08

The Indian startup echo chamber

While chatting with an Indian entrepreneur over the weekend, a really interesting discussion came up. He mentioned that the Indian startup ecosystem is starting to become more of an echo chamber. When prodded for more information, the reason he cited is because of the numerous ‘startup related’ events being organized all across Indian cities.

If you look at the various events – Proto, HeadStart, BarCamp, IAMAI events, Startup Saturday, Open Coffee Club, Startup Lunch etc., you keep meeting the same set of people over and over again. Since you happen to bump into the same crowd, the same ideas kept getting tossed again and again.  Most of these events have a lot of wannapreneurs in the audience. What we really need is for more of these wannapreneurs to ‘start doing’ and become entrepreneurs. That way, we have a fresh flow of ideas and interaction happening in the ecosystem.

Additionally, some of these events are mere fluff. Some of them have become more of a social outing rather than a useful medium for entrepreneurs. What I need is a forum where I can shoot some of the problems I’m currently facing as an entrepreneur, which happen to be primarily technical at this point. Some hardcore geek problems. For example, if I have a scalability related question, I can easily post the question to the forum. Or a CSS related issue. In short, less talk, more action. Few bystanders, more hackers.

I have pretty much quoted him as-is from the chat we had. At his request, I’m keeping him anonymous at this time.

What do you think about the experience above ? Agree – disagree ?




Entrepreneurship9 comments


8
Dec 08

Cleantech dominates IITB Eureka competiton

IIT Bombay’s business plan competition Eureka 2008 received about 2000 submissions. The forty finalists have been shortlisted with more than a third (15) coming from the cleantech sector. Besides the regular top 3 winners, two best teams from cleantech will get a chance to present at CMU’s Sustainable Living Biz competition as well.

Check out the list of finalists here.




Entrepreneurship / Events1 comment


8
Dec 08

Are repeat entrepreneurs more likely to succeed than first time entrepreneurs ?

Apparently, yes. A new paper from HBS indicates that all things equal, a VC backed entrepreneur who starts a company that goes public, has a 30% chance of suceeding in their next venture. First time entrepreneurs, on the other hand, have only a 18% chance of succeeding. Meanwhile, entrepreneurs who failed in their previous venture, have a 20% chance of succeeding.

The paper provides evidence that performance persistance in entrepreneurship works. Read much more such additional insights in the entire paper here (PDF file).




Entrepreneurship1 comment


6
Dec 08

IIT campus placements drops, startups continue hiring

Campus placements in IIT’s has been impacted by the economy slowdown. The response from companies has been lukewarm and companies are either cancelling or postponing their campus visits. IIT Roorkee had only 2 companies visiting the campus and only 8 job offers have been made so far. IIT Bombay, which had 93 offers made on first day last year, has seen only 33 offers on first day this year.

At the same time, startups hiring from IIT campuses seems to be on the upswing.

Read more here & here.




Entrepreneurship2 comments


30
Nov 08

What does success mean to you ?

The definition of success is so subjective to each one of us. Some equate success with wealth, some equate with health, some equate with family, some equate with fame.

So, what exactly does success mean to you ? By your definition, when would you call yourself successful ?




Entrepreneurship3 comments


24
Nov 08

How to split equity amongst founders ?

I have come across several posts on how founders should split equity amongst themselves. But perhaps this is by far one of the most lucid and methodical approach that I’ve seen. 

Allocate a weighted significance to various factors like idea, domain expertise, commitment & risk etc and then tabulate it for each founder. One of the dimensions that I’d like to add is ‘capital’ — assign a weight to the possibility that any of the founders are contributing capital to the venture.

Check it out here.




EntrepreneurshipNo comments