Uhooroo is a new startup geared towards the Indian music community. As a musician, you can upload your music, showcase your tracks, connect with other musicians, discuss and collaborate with other musicians and even form your own band. As a music buff, you can uncover new, interesting, indie music and even hire musicians for local performances / events.


While the site’s pretty well done, the success of the site will be entirely dependent on how well they are able to build the community and get musicians onboard.
Besides, there are some formidable competitors like Muziboo out there too.
One of my suggestions to both services would be to focus less of features and more on getting musicians on board - Just like the Myspace folks hit the club scene in LA (before MySpace was mainstream) and helped to lure in musicians and bands.
Indie music in India is definitely a long tail. The point is, is it big enough to support multiple services ? If you have any statistics related to how big the market size is related to indie music in India, can you please leave me a comment or drop me an email.
3 Responses to “Share your music talent on Uhooroo”
Uhooroo - interesting that there’s another Seedfunded startup called Uhuhoo. The latter’s business model is completely different from the site that you’ve just reviewed - they provide content management solutions to corporates.
I do feel that you’re right in your concern around whether the niche music scene is big enough in India to warrant a site such as Uhooroo. The reason why sites such as Last.fm and Pandora in the US / UK are successful is because of such a huge music industry with new artists being launched everyday.
I don’t know where these guys are based - but if they can come around to Mumbai, there’s a great new record label launched by this club called Blue Frog - that showcases niche acts. An alliance with them might make sense. They also have a group on Facebook. There’s another great label in Delhi called Baba records.
Gautam Kshatriya
gautam.kshatriya@moneyvidya.com
http://www.moneyvidya.com/blog
I’m digging the look of the site. With Myspace music’s recent launch and Facebook music’s imminent launch … the market is going to get pretty tough. Their barriers to entry will be tough to scale. Why not a DRM-free model? If I were these guys I’d look at wemusicstore.com and normative.com , the models they are playing with are scaled low right now … but will be a place most ppl will trudging through in a year or two. Having a platform that allows new bands to push music, marketing and general web presence would be extremely attractive in my opinion.
https://subtledisruption.com
https://navajeet.com
@Nav,
I dont think that Uhooroo is in the same market as Myspace music of FB music. The market that Uhooroo is targeting is the indie and hindustani, classical genre in India