Jobyantra - Affiliate based job board for Indian startups
A short while back, I did a post related to hiring for Indian startups. The sentiment that emerged from the discussion related to that post was a no brainer - hiring for startups still remains a daunting task !! Job portals like Naukri yield mixed results and end up requiring a considerable time weeding out candidates. In short, Naukri and other job portals are probably not the best resources to hire startup employees.
Jobyantra is an affiliate based job board solution that hopes to provide an alternative to hiring for startups. Here’s how it works. Employers post job openings via the Jobyantra website. Jobyantra then posts the job across the sites that have joined its partner affiliate network. Blog and website owners can sign up to the affiliate network and get Jobyantra’s job board integrated into their site / blog. The design of the board can be customized to integrate into the blog’s theme.
The concept isnt new, and has been successfully executed by several similar job boards in the US. Most of the prominent technology blogs have integrated a job board solution into their blog with good results. The benefits of the approach are obvious - employers get to target jobs to exactly the audience they’re hoping to target. That translates to getting the right candidates without spending large amounts of resources for the job search.
In my opinion, one of the biggest challenges for Jobyantra will be to get bloggers / websites onboard its affiliate network. Especially considering that currently they offer no sort of revenue to the blogs that are part of the network. What incentive would a blog have to sign up for the service and display the job board ? The blogger might just as well opt for an open source solution like jobberBase.
If they’re indeed serious about Jobyantra, I’d suggest the founders to start considering revenue split options with bloggers. Till that happens, I remain skeptical about their success.
July 21st, 2008 at 6:31 am
Really its a great idea and employer will get the relevant CV. Otherwise on other job portals you can get millions of CV but one has to spent the lot of time to find out the relevant one.
Keep it up…
July 25th, 2008 at 2:41 am
Hi Pranav,
Waqar here ,I run this company called Sutra hr where we only hire talented people for Startups & Entrepreneurial driven companies.Currently we are working with some of the best startups in india like Komli,Burrp.com,Seventymm.com,Zoomin.com,Mkhoj,Iksula etc. Some of there core Business & Tech team have been hired by us.You can get more info at http://www.sutrahr.com.
We have been covered in press also ,check out these links
http://alootechie.net/Not%20mentioned?q=node/650&source=1
http://www.watblog.com/2008/04/22/update-new-launches-in-indias-webduniya/
July 27th, 2008 at 4:59 pm
Thanks for this.