MetaASO has launched their P2P based suite of applications, labelled Mermaid, into public beta. Currently available products include solutions for realtime multimedia broadcast, radio, news broadcast, web conferencing, games and online collaboration.
Unlike traditional P2P, Mermaid products are completely serverless and require no centralized repositories like the ones needed for BitTorrent. One of the only product constraints is that they are IPv6 compatible only. Since the applications are built on a P2P based architecture, you do not need to invest heavily into server infrastructure and hardware. Using the ‘MultiSource’ product, for example, you can create your own secure,private network and broadcast any audio / video source connected to your computer to everyone connected on your P2P network.
Currently, Mermaid is used for corporate trainings, meetings, broadcasting surgical procedures, reporters from remote locations. Amongst early enterprise adopters are telecom and media companies, who want to extend their network reach online and use the IPTV/News/Radio Broadcast features from Mermaid.
Monetization occurs in two ways:
1) Ads displayed on free software
2) Revenue from feature / code customizations as well as branding requirements
The company was launched in 2002 and the products have witnessed a complete code rewrite for technical reasons. The company expects to reach revenue in the lower double digit millions of dollars by 2010.
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