Citipals has launched BlogsJam, a web based blog aggregator, which aggregates some of the most popular Indian blogs across various categories and displays them in a nice, no-nonsense manner. They cover categories like technology, business, finance, cooking, bollywood, travel, fashion, metros etc.
Its a good starting point if you are unaware of what blogs are popular in a particular category. For instance, I may use Google Reader for my daily dose of technology news. But, since I have no idea on what Indian cooking related blogs are popular, I may use BlogsJam as a point of reference. Overall, I am impressed with the service - its as KISS as possible. They also provide a category wise widget, which can be embedded on any website.
However, the one thing that I wasnt very convinced about - how does BlogsJam strategically fit into Citipals, whose core value proposition is local, movie reviews, recommendations etc. So I pinged them about it. As per Ashish, the co-founder,
” in citipals, your social network consists of your friends, as well as the bloggers and web-sites you trust, these all become part of your social network.
We also bubble up blog posts on citipals, that are contextually relevant. eg. the ‘BollyWood Channel’ is contextually relevant on movie pages, and you will find posts from the ‘BollyWood Channel’ in the blogsJam widget on the r.h.s. bottom of this jodhaa akbar page, http://www.citipals.com/f_24890_jodhaa-akbar“
For some reason, I’m not quite convinced. In my opinion, they should launch BlogsJam as an independent service. Keeping the two mingled kind of confuses me as a user.
What is Citipals ? They are a local review / recommendation service..Ohh and they also have this MovieMatch service. And they also have BlogsJam - a blog aggregator. You see what I mean ?
None the less, take a dekko at it. Its pretty well executed.
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