Indiatimes to foray into moblogging

I recently had a great discussion on ContentSutra about moblogging and its potential in India.

As per Economic Times:

According to Gartner, worldwide sales of camera phones reached over 460 million in 2006, three times that in 2004. So from weddings to vacations, from workplace to fashion shows, bloggers are clicking and uploading all on their web journals. “Image, blogging is an unique feature of m-blogging and gives it an edge over online blogging. You can click pictures or shoot videos wherever you are and post it on your online blog. Everything using your handphone,” says Vineet Taneja, multimedia business director, Nokia.

“Mobile blogging has lot of potential. We will soon be launching new products targetted at young m-bloggers,” says an Indiatimes.com spokesperson.

There are over 156 million mobile subscribers in India. According to industry estimates, around 10% of mobile subscribers in metros use GPRS facility and 2-3% in tier II and III cities have hooked on to GPRS facility, which allows fast internet access on mobiles. Approximately 40-45% phones sold in India are GPRS enabled. According to IDC, in India the sale of camera phones is registering around 25% quarter-on-quarter growth.

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