Online flower shopping on the surge in India

Online flower shopping is on the rise in Tier II and Tier III cities in India as per ET:

“There are shops like www.1800flowers.com and www.ftd.com in America which extend services to about 1500 towns. The same trend is emerging in India, but is at a very nascent stage so far,” said Saiket Ghosh, marketing manager of another online flower shop, www.phoolwala.com. He claims that about 40% of his business comes from tier II and III cities now. Most of these online shops deliver orders in about 120-150 cities.

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